MELTRIC

Product Catalog and Configurator
electrical equipment
Website Replatform & Development

MELTRIC, a distinguished subsidiary of Marechal Electric in France, stands at the forefront of industrial innovation as a leading manufacturer of industrial plugs and receptacles, dedicated to serving the North American market encompassing the USA, Canada, and Mexico. Recognizing the pivotal role of a robust digital presence, MELTRIC forged a strategic alliance with Starkmedia to replatform their website onto the Magento 2 framework, a move aimed at elevating their customer experience and strengthening their market position.

The replatforming initiative yielded transformative results, manifesting in a dynamic and comprehensive product catalog and selector. This powerful tool empowers MELTRIC’s customers to navigate through a myriad of industrial solutions, using detailed specifications to pinpoint the exact products they need. The integration of a quote request feature streamlines the purchasing journey, packaging leads and directing them seamlessly to the appropriate sales representative based on both product interest and geographical region. This not only enhances operational efficiency but also fosters a personalized and responsive customer engagement model.

Moreover, the replatforming initiative brought forth a wealth of detailed technical literature, video content, and resources, strategically positioned to support existing customers and guide potential clients in their purchasing decisions. Starkmedia’s innovative approach extended beyond the core replatforming effort to integrate WordPress for efficient company news management, YouTube embedded video integration for enhanced visual engagement, and an application solutions library linking products to their industry-specific applications, fostering a holistic and informative online environment.

At Starkmedia, we don’t just create websites; we engineer digital solutions that empower businesses to thrive. MELTRIC’s replatformed website is a testament to our commitment to seamlessly blend technology and industry expertise, creating a digital experience that transcends expectations and sets new standards in industrial connectivity. Partner with us, and let’s redefine your digital presence together.

MELTRIC Tablet
Meltric Homepage mobile screenshot Meltric Selector mobile screenshot Meltric Solutions mobile screenshot Meltric Find a Rep mobile screenshot

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316 north milwaukee street, suite 440, milwaukee, wisconsin 53202 414-226-2710 a digital agency

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