According to Salsify Inc., great customer experiences “are channel-specific, evolve with changing buying habits, and rely on complete and accurate product content.” If your company maintains a catalog of complex product offerings, it might be time to consider a product information management (PIM) system like Salsify. Managing product information can be complex, but platforms like …
Avantax, a leading financial services provider, needed to revamp its digital presence to better connect with its specialized target audience of financial advisors. We set out to create a web experience on Drupal reflective of Avantax’s brand and engage potential clients with diverse financial needs. Understanding the Challenge Avantax was focused on transitioning from a …
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Want to access all your website’s most important metrics in one place? Are you curious about how your data can tell a more compelling story? Want to make data-driven decisions with confidence? With a customized analytics dashboard, you can effortlessly view all your most important metrics and KPIs anytime. Whether you’re interested in a daily, …
Starkmedia teamed up with Hillsboro Health, an independent healthcare organization in southern Illinois, to develop a new website from the ground up. New Branding and Visual Appeal Hillsboro Health’s new site included a complete design overhaul, integrating their distinctive purple branding with a new visual aesthetic. Starkmedia’s design and development experts built a unique and user-friendly …
Many companies choose to redesign their websites, often driven by the desire for a fresh, updated look. However, a new visual appearance is only the beginning. A website redesign allows businesses to evaluate their current site, analyze business strategies and goals, and consider industry trends. Here are a few steps you should take while identifying …
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