We are proud to announce that one of our very own Senior Design Lead – Strategist, Nick Dennis, recently passed his updated certification for Pardot. As a result of Nick’s accomplishments, Starkmedia now holds both ‘Salesforce Certified Pardot Specialist’ and ‘Salesforce Certified Pardot Consultant’ credentials. These pristine certifications are designed for people who already have … Continue reading Salesforce Pardot Certifications
Whenit comes to eCommerce, one of the most popular entry-level platforms to use is Shopify. The company reports that it has more than 600,000 merchants and over 1,000,000 buyers using its extensive platform infrastructure and growing every year. It is no secret that Shopify has many attributes that make it a valable eCommerce platform. Shopify … Continue reading At A Glance: Shopify
A crucial facet that many websites often overlook is the Frequently Asked Questions (FAQ) section.The FAQ section is a great place to address common customer questions and concerns or simply to educate potential customers on your business. An important distinction to make is that the “About” section is where you can share the in-depth story about … Continue reading Importance of FAQs
Marketo’s powerful marketing automation software allows brands to market themselves while personalizing and automating programs at the same time. Marketing automation platforms are some of the best tools available to businesses that want to do more to expand their marketing strategies. These platforms are extremely useful for running campaigns, nurturing leads, and conducting other marketing … Continue reading At A Glance: Marketo
Hammerhead has launched their new website, designed and developed by Starkmedia. Hammerhead, a division of Charles Machine Works, is a trenchless equipment manufacturer and serves the underground construction industry. Previously working with our team to update their ecommerce portal, Hammerhead engaged Starkmedia to design and develop a new brand site to communicate their complete product … Continue reading Hammerhead Site Launch
One of the biggest challenges to online catalogers is efficiently managing hundreds – if not thousands – of product records. How do you do that efficiently with a lot of products? By using a Product Information Management Systems (PIMS). Two of today’s leading PIMS are Stibo Systems and Hybris. Stibo Systems Stibo Systems provides a … Continue reading Stibo Systems vs. Hybris
Customer personalization is one of the most effective marketing methods to use, but requires considerable time and effort to manage. Fortunately, Salesforce has the perfect platform to help you create personalized customer engagement. Today, we’d like to go over the Salesforce Marketing Cloud. Why choose the Salesforce Marketing Cloud? The Salesforce Marketing Cloud is a … Continue reading At a Glance: The Salesforce Marketing Cloud
Video has been a staple of marketing for years, and its usability is only going to increase. Smart Insights predicts that by the year 2020, 80% of online consumer traffic will be driven by video. In addition to being an ingrained part of our online experiences and activity, video offers incredible potential to brands that … Continue reading Video Content Enhances Your Online Presence
We are excited to announce that BCI Exteriors has launched a newly redesigned website. BCI Exteriors is an exterior service contractor that has been serving the southeastern Wisconsin area since 1979. BCI Exteriors is committed to offering the newest products and best quality. They wanted a website that would appeal to their audience and help … Continue reading BCI Exteriors Launches New Website
The holidays are a vital time to engage your customers and build momentum for your business. “It’s no longer a seasonal business,” said Marshal Cohen, chief industry analyst at consumer research firm NPD Group Inc. “It’s a yearlong investment for the consumer. And retailers need to change. They have to excite shoppers early in the … Continue reading Customer Engagement
