Overlooked and Underrated: The Value of Onsite Search

Despite its critical role in digital marketing today, onsite search is often overlooked. Onsite search is a form of search limited to the contents of a site, unlike a search engine like Google which indexes pages from all over the web. Utilizing onsite search enhances user experience (UX), drives conversion rates, deepens understanding of user …

How Understanding Your Customers Drives Results

Customer data is pivotal to any business looking to increase online sales, expand its marketing strategy, or generate leads. Improve your customer experience and learn more about what’s working and what isn’t by focusing on the following tips. Website Tracking Tools One of the most useful tools for collecting data about your customers is your …

At a Glance: Dealfront’s Leadfeeder

Dealfront’s Leadfeeder is a B2B intent data platform that shows site owners the companies visiting their websites with valuable insights on their browsing activity. Every day potential clients visit your website, and for one reason or another, they don’t always make it onto your lead list. Leadfeeder helps identify who’s already visiting your website, turning …

DeltaHawk Engines EAA AirVenture 2023 Campaign

It has been an exciting year for DeltaHawk who recently received FAA certification for their flagship jet-fueled aircraft engine. As they wanted to create a splash at the annual EAA AirVenture event this year, which features the latest innovations and brands active in the aviation industry, Starkmedia was enlisted to create a paid search and …

Shopify Lets You Sell on Facebook and Instagram Where Your Customers Are

Today, reaching customers across various channels is crucial for the success of an online business. With the integration of Shopify and Facebook, as well as Instagram by Meta, you can unlock new opportunities and streamline your operations. By syncing your Shopify store with Facebook and Instagram, you can reach a wider audience, increase sales, and …

Making the Most of Instagram Shopping

Instagram Shopping offers a set of features where customers can easily shop through your brand’s photos and videos. Utilize collections on Instagram to customize your shop by curating products into themes such as new arrivals, seasonal trends, etc. Provide customers with relevant information on your product detail page by adding information such as pricing and …

At a Glance: BigCommerce

BigCommerce is a leading Open SaaS platform with the industry’s most versatile solution for innovative ecommerce. BigCommerce offers many features that will help start your online business and will empower innovation for your brand. BigCommerce is an ecommerce software platform that provides many services to startups and established companies. The platform includes all the basics …

Online Payment Solutions

When it comes to running a successful e-commerce website, it’s important to offer alternative payment methods for your customers, beyond traditional credit or debit card payment processing. At Starkmedia, we have a team of experts ready to help you learn more about alternative payment methods, the benefits they can offer you, and how to integrate …