SEO Engagement With SEMrush

Semrush is an all-in-one tool for improving online visibility and discovering marketing insights for your company. At Starkmedia, we are here to walk you through these insights to understand your target audience not only to improve your website, but also to improve your digital marketing efforts. Today we would like to discuss how we can …

Making the Most of Instagram Shopping

Instagram Shopping offers a set of features where customers can easily shop through your brand’s photos and videos. Utilize collections on Instagram to customize your shop by curating products into themes such as new arrivals, seasonal trends, etc. Provide customers with relevant information on your product detail page by adding information such as pricing and …

At a Glance: Foursixty

In recent years, social media and ecommerce have become linked in ways that have redefined how brands market to customers. The spreading trend of creating stores in Instagram, Pinterest, and other social sharing sites has made shopping easier for consumers and marketing more diverse for brands. Despite the simplicity social shopping brings to the buying process, …

Social Shopping on Instagram

In recent months, Brandwatch published a list of thirty-seven statistics for Instagram that revealed some vital facts for companies who want to engage social shoppers on this platform. This year, Instagram reached 400 million users globally. Instagram thrives on shared images, making a social shopper’s experience more visual than other social platforms do. This also …

Get the Most Out of Your Social Ad Strategy

Many marketers have resisted using social media advertising because there are free tools and strategies that have traditionally helped grow a social media presence organically. However as social platforms have evolved, cultivating an audience and getting conversions without spending money has become harder and harder (think: Facebook’s new algorithm). Whether social advertising is worth it …