Business Messages via Google Maps and Search

Google recently announced that they have updated and expanded Business Messages to support all business types and offer them the ability to integrate Business Messages directly with their customer service platform. Google’s Business Messages, via Google My Business, are a great way to connect with your customers and get your promotions and business information straight …

Targeted Online Campaigns in a Year of Cancelled Trade Shows

The COVID-19 crisis has changed the way many industries operate. With trade shows being cancelled or moved online, marketing teams are scrambling to meet their goals. At Starkmedia, we remain dedicated to our clients and their continued success. One way we help our clients remain on track with their goals is by helping them run …

Google Street View

Looking for a way to get your business discovered by potential customers? Google Street View is a great tool that can help your brand gain visibility. By publishing a 360 virtual tour of your business to your Business Profile on Google, you can increase your business’s reputation and inspire trust from your customers. According to …

Affiliate Marketing

Affiliate marketing is an effective marketing technique that connects merchants and affiliates in a partnership that can increase web traffic and brand recognition, and drive sales. At the core of affiliate marketing is businesses (merchants) that give influencers (affiliates) incentives to tap into the affiliate’s networks and market the business’s products or services. How does …

Why You Should Consider Adding a Blog to Your Website

Blogging is an underlooked form of marketing that is both inexpensive and extremely effective if utilized properly. Having a blog on your company’s website, and posting to it regularly, can bring your website more visibility online. Here are four reasons why you should consider adding a blog to your website: 1.  Blogging Can Improve Your …