HubSpot has grown into a customer platform that brings marketing, sales, service, content, commerce, and data together in one place. The Smart CRM sits at the center, connecting tools across the platform. In addition to storing customer data, HubSpot now supports everything from content creation to email campaigns, blogging, social media, and more. HubSpot includes …
Today’s marketers can influence consumer behavior through many channels. Direct, Social, Paid Search, Email, Display, and Organic Search are just a part of the framework that makes up available consumer touch points. This brings tech-savvy marketers closer to the customer than ever before. But there is a problem. Many of us have been led to …
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Developing a high-performing digital marketing strategy is a challenge. Starkmedia added marketing automation to DeltaHawk Engines’ digital strategy, simplifying the repetitive parts and ensuring new leads are nurtured in the background. With platforms like Salesforce Account Engagement (formerly Pardot), Starkmedia has automated recurring marketing tasks, freeing up valuable time for DeltaHawk’s sales and marketing teams. …
It has been an exciting year for DeltaHawk who recently received FAA certification for their flagship jet-fueled aircraft engine. As they wanted to create a splash at the annual EAA AirVenture event this year, which features the latest innovations and brands active in the aviation industry, Starkmedia was enlisted to create a paid search and …
When EVERSANA, a leading independent provider of commercial services to the life science industry, was seeking a partner to improve the design and content strategy of their campaign landing pages, they turned to Starkmedia for help and expertise. Their campaign landing pages are housed within Marketo, a marketing automation software that focuses on lead management, …
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When DeltaHawk Engines, an aircraft engine manufacturer based in Racine, Wisconsin, was looking for a creative way to drive potential new customers to their site, they turned to Starkmedia for help and expertise. After assessing DeltaHawk’s needs and goals, our team provided strategy, design, and development on a marketing automation campaign that captured new prospects …
Read More “Pardot Marketing Automation Project for DeltaHawk Engines”
Kentico Technology is an all-in-one CMS, E-Commerce, and Online Marketing platform that allows you to create cutting-edge websites and fully optimize your digital customers’ experiences across multiple channels. Most importantly, Kentico saves you time and resources so you can accomplish more. With more unique functionality than other vendors, Kentico’s .NET Web Content Management (WCM) solution …
Over its 120 year existence, the Cleco brand has become a global leader in manufacturing assembly solutions including DC electric and pneumatic assembly tools, and pneumatic power motors. Starkmedia partnered with Apex Tool Group, one of the largest manufacturers of professional hand and power tools in the world, to provide strategic, design and development services …
Starkmedia recently worked with Nicolet College in Rhinelander, Wisconsin to develop a marketing automation campaign specifically targeting adult learners. Starkmedia recommended using Pardot with the existing Salesforce platform used by the college. Due to an aging population in the college’s geographic area, it seemed imperative to target the 25-30-year-old population to get them re-engaged with …
When it comes to email marketing, two of the biggest players in the industry are Constant Contact and MailChimp. Both are very effective methods of utilizing emails to their full potential by allowing you to send customizable campaigns to your subscribers, however, there are differences that set them apart. Constant Contact is a marketing platform …
