New Google Algorithm Will Penalize Websites That Are Not Mobile-Friendly

Late last year, Google introduced a “Mobile-Friendly Test” which allowed companies to test the responsiveness of their websites. Given that more than half (60%) of all Google searches currently come from mobile devices, it only makes sense for Google to further prioritize the importance of a mobile experience. As of April 21, 2015, the new …

Is your website loading slowly? How does this impact your Google search ranking?

We all know that slow sites are annoying for users. But having a slow site affects more that just the user experience — it also affects your search ranking. Google has been using page load times as a factor in search ranking algorithms since 2010, citing the simple fact that “faster sites create happy users.” …