Starkmedia recently worked with Nicolet College in Rhinelander, Wisconsin to develop a marketing automation campaign specifically targeting adult learners. Starkmedia recommended using Pardot with the existing Salesforce platform used by the college. Due to an aging population in the college’s geographic area, it seemed imperative to target the 25-30-year-old population to get them re-engaged with …
Officially founded in 1983, the East Town Association has greatly improved the health of the neighborhoods and business communities in Milwaukee. With over 200 businesses involved, the East Town Association has cultivated a vibrant community experience through their unique and engaging events. Starkmedia was able to provide assistance to East Town’s events by helping to …
Google Analytics will help you understand your customers’ journey and interactions with your website. Regardless of your site goals are to increase profits or expand your reach, Google Analytics can help. The benefits of utilizing Google Analytics can be represented in these 5 main categories based on your industry’s ability to make calculated, informed decisions. …
When it comes to email marketing, two of the biggest players in the industry are Constant Contact and MailChimp. Both are very effective methods of utilizing emails to their full potential by allowing you to send customizable campaigns to your subscribers, however, there are differences that set them apart. Constant Contact is a marketing platform …
We are excited to announce the launch of Telkonet’s new website on the WordPress platform. Telkonet is a leader in energy management automation solutions through a suite of software and a line of products, including smart thermostats and occupancy sensors, to reduce energy consumption and costs for their customers. Our design and development team created …
