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Keeping you updated on the latest digital trends.

At a Glance: Transactional Emails

Posted on February 5, 2019February 6, 2019

Email automation is an important resource for a business looking to build connections with customers, new and old. Using email automation to create targeted emails that send when triggered by a specific, date, or activity is a great way to personalize your marketing and the way you communicate with customers. Today, we would like to …

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How to Set Up Your Free Google Business Profile

Posted on February 5, 2019February 6, 2019

When you search for a business on Google, you may see information about that business on the right-hand side of the search engine result page. In this panel, a Business Profile will appear which may include the store’s phone number, store hours, a link to their website, directions to the storefront, and more. A Google …

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At a Glance: Salesforce Marketing Cloud

Posted on January 22, 2019April 22, 2024

Every company aspires to have their customers build a lifelong experience with their brand. In order to nurture this customer journey, you need to be involved with your customers in all areas: from their interactions with your employees, visits to your website, experiences with your products, and beyond. This may seem overwhelming at first, but …

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Increase Foot Traffic with Local Search Ads

Posted on January 22, 2019February 12, 2019

If you run a local business, you know that it’s not always easy to get foot traffic into your store’s physical location. But with local search ads on Google Maps, you can make it easier for potential customers to find and get to your storefront. Local search ads may appear when a customer does a …

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At a Glance: WordPress 5.0

Posted on January 8, 2019January 8, 2019

In December, WordPress announced the latest update to their content management system: version 5.0. WordPress 5.0’s features are designed to streamline a user’s editing experience and allow for more flexibility with how your website’s content is displayed. At the core of WordPress 5.0 is a block-based editor named Gutenberg. All content will be contained within …

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