Right now, partnering with Amazon seems to be a smart move for many businesses. Amazon has seen additional market share over the past few months, with acquisitions of companies like Whole Foods. However, this doesn’t mean that working with Amazon comes without its challenges. Like any search engine you use to advertise your products or …
There has been a lot of buzz around new and upcoming trends and changes in digital marketing over the last few years. Many digital marketers have been saying that things like artificial intelligence and video marketing will shape digital marketing into something completely new in the near future. In the midst of all these changes, …
Last week, we introduced Fulfillment by Amazon and discussed its beneficial features and how it integrates with Magento. This week, we’d like to go over Selling on Amazon, an Amazon feature that allows you to sell products to consumers through Amazon’s online marketplaces and do your own fulfillment. This service, which is also compatible with …
Over the next two weeks, we will discuss two different Amazon services that can impact your e-commerce results. This week, we’d like to introduce you to Fulfillment by Amazon (FBA), an Amazon service that allows you to fulfill orders through their online marketplace. We will also look at how integrating FBA with Magento can strengthen …
In recent years, brands have moved away from using organic SEO to generate traffic in favor of paid search and social media. Although these types of digital marketing can provide good results, organic SEO can help your brand in ways they can’t. In this post, we’d like to explore why organic SEO matters. Give Your …
