Despite its critical role in digital marketing today, onsite search is often overlooked. Onsite search is a form of search limited to the contents of a site, unlike a search engine like Google which indexes pages from all over the web. Utilizing onsite search enhances user experience (UX), drives conversion rates, deepens understanding of user …
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Starkmedia is excited to unveil our new revamp and re-platform of Medalcraft Mint’s website. Medalcraft Mint, a renowned and award-winning producer of die-struck medals, coins, and other commemoratives, just underwent a fresh, new rebrand. At Starkmedia, we partnered with Medalcraft to create a dynamic and up-to-date website perfectly aligned with their rebranding. SEO Focused Medalcraft …
Local Search Engine Optimization (SEO) is a specialized branch of SEO that focuses on optimizing your online presence to increase local traffic, visibility, and brand awareness. It is particularly important for businesses with physical locations or those serving specific geographic areas. Local SEO involves optimizing your Google Business Profile, finding local keywords, creating locally relevant …
Creating a Google Business Profile is an effective way for businesses to gain visibility on Google. However, creating a Business Profile alone does not give you the ability to manage and edit it. In order to manage your Business Profile, you will also need to create a free Google My Business account. A Google My …
If you plan to host an event, you can help people discover your events by utilizing Google’s powerful search algorithms to drive organic traffic to your website. But, how exactly do you get interest for your listed event on Google? Google Event Listing and Showcase are the answers. Thinking about hosting a seminar, or a …
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Semrush is an all-in-one tool for improving online visibility and discovering marketing insights for your company. At Starkmedia, we are here to walk you through these insights to understand your target audience not only to improve your website, but also to improve your digital marketing efforts. Today we would like to discuss how we can …
Now more than ever, it is important to communicate with your customers about the current state of your brand. That’s why it is essential that your business has a Google My Business (GMB) profile and that it is up to date with the latest information. If you don’t already have a GMB profile, now is …
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Every day, people turn to search engines to get their questions answered, whether it’s asking where the nearest restaurant is or how to optimize their search engine results. As a business owner or marketer, the goal is the same: drive traffic to your website and convert site visitors into customers. The Value of a Blog …
Google recently announced new updates to Google My Business (GMB) that are designed to help your business show off its identity. These updates and features give you the ability to personalize your Google Business Profile and draw in more customers by offering deals directly in GMB. The new, exciting features include: Short names: You can …
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Google My Business (GMB) has many different features designed to help businesses succeed, but one that is often overlooked is Google Q&A. By responding to the questions posted to your brand’s Business Profile on Google, you can attract potential customers to your storefront and save yourself valuable time. To find Google Q&A, search for …
