Briggs Racing Celebrates Revamped Website

Briggs Racing had their website redesigned, which was designed and developed by Starkmedia. Briggs Racing, a division of Briggs & Stratton, has been providing engines to racing enthusiasts since 1991. Besides producing the power that drives many racers’ careers, Briggs Racing is also highly involved in the racing community.

Briggs Racing wanted to revamp its website with the goal of implementing a mobile-first design to improve the user experience. They wanted a site that would be eye-catching and engaging, but easy to navigate and manage as well.

Our team used Drupal 9 as the site’s CMS to give the Briggs Racing Staff straightforward management capabilities. They also made the site responsive to prioritize mobile users.

The Starkmedia team also included several special features to highlight Briggs Racing’s strong involvement in the racing community. They included Training Video “University” and social media integration that increases communication to racers through multiple channels. Also, integrated racing gear products throughout the site. 

To learn more about Starkmedia, contact us today.

Congratulations to Briggs Racing on the launch of their newly revamped website. Visit the site today at