If you’re like most businesses, your website caters to different target markets. Whether it’s new users, returning customers, employees, or job seekers, each group should feel that you are catering to their specific needs. Rather than having a one-size-fits-all website, segmenting your site by audience type is a great way to maintain consistent branding that …
Creating a successful and conversional landing page is more than just HTML and CSS - it’s psychology. A landing page, a standalone page on your website designed with a singular objective, should be laid out in a way that entices the consumer to make a desired action or conversion. While it is absolutely vital to have a …
When deciding on a hosting environment for your site, there are a number of things to consider. In order to get the full functionality you designed into the site, you’ll need to know what kind of site you’re building, how much traffic your site will get, what kind of security you need, and more. Here …
