When you engage in B2B marketing promotions or campaigns, what are you trying to accomplish? Ideally, you’d convert your leads to clients quickly and efficiently – yet this often isn’t how lead engagement goes. As a B2B marketer, you have to deal with problems that are unfortunately far too common. You either let too much……
Read MoreMarketing to a target audience becomes technically easier every year – yet companies still struggle to connect with their customers. More people use their phones or other handheld devices to communicate and engage in online activity, whether they’re posting on social media or simply checking their email. Naturally, this means that your prospects are most……
Read MoreMilwaukee PBS recently launched their redesigned website, created for them by Starkmedia. Milwaukee PBS, formerly Milwaukee Public Television, provides non-commercial media access for southeastern Wisconsin. They offer diverse programs on nine channels, two high-definition and seven digital, with the goal of serving the community by offering engaging programs for children and adults. When the Starkmedia……
Read MoreHave you ever looked at your brand’s analytics and thought, “We can do better”? You know that your products are some of the best available, but somehow your promotions aren’t reaching your intended audience. If this is the case, then you might be overlooking one of your most powerful marketing tools: affiliate marketing. Through affiliate……
Read More