Marketing Automation

Nurturing Leads From Trade Shows

A trade show can generate a lot of leads in a short amount of time. Getting back to all of them consistently is where teams sometimes fall short, especially when each contact needs relevant follow-up. Building a System Around the Lead Starkmedia helped DeltaHawk Engines put that follow-up on autopilot using Salesforce Account Engagement. New leads enter……

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At a Glance: HubSpot

HubSpot has grown into a customer platform that brings marketing, sales, service, content, commerce, and data together in one place. The Smart CRM sits at the center, connecting tools across the platform. In addition to storing customer data, HubSpot now supports everything from content creation to email campaigns, blogging, social media, and more. HubSpot includes……

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Why Your Marketing Channels Should Work Together (And How to Make It Happen)

Today’s marketers can influence consumer behavior through many channels. Direct, Social, Paid Search, Email, Display, and Organic Search are just a part of the framework that makes up available consumer touch points. This brings tech-savvy marketers closer to the customer than ever before. But there is a problem. Many of us have been led to……

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DeltaHawk Engines EAA AirVenture 2023 Campaign

It has been an exciting year for DeltaHawk who recently received FAA certification for their flagship jet-fueled aircraft engine. As they wanted to create a splash at the annual EAA AirVenture event this year, which features the latest innovations and brands active in the aviation industry, Starkmedia was enlisted to create a paid search and……

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