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Keeping you updated on the latest digital trends.

Starkmedia Case Study: Promega Web App

The demand for functional online features that support daily business activity continues to increase as our usage of the internet for professional purposes expands. Brands see this need and meet it with answers such as responsive websites, extensive content management systems, and lead management platforms. However, brands are becoming more diverse in their solutions. One……

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4 Mobile Marketing Campaigns That Work

In a post we published back in January, we discussed the benefits of mobile marketing and how to begin planning a mobile marketing strategy. Maybe you’re currently stuck in the planning stage of your own mobile marketing campaign: you’ve identified your audience, but you haven’t settled on how to reach them just yet. Although your options……

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How to Handle Google Algorithm Updates

According to Search Engine Journal, the Google search algorithm updates between 500 and 600 times a year, and has made nine significant updates in the last two years. One of the most recent updates, which was unconfirmed by Google, was released earlier this year and generally affected spam websites. These facts might seem benign, but if……

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At a Glance: Salesforce

Nurturing customer relationships is a never-ending balancing act. On top of creating promotions and offers for your customers, you must also handle the task of collecting, interpreting, and communicating customer data effectively. Since your brand depends on the loyalty of your customers, you naturally do your best to keep up with all things customer-related. However,……

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