Just like any other technology, the languages that websites are written in and the platforms that they are built on are constantly evolving. This means that there will come a time when your website needs to be updated due to changes to the language or the platform in order to avoid any potential website security …
When DeltaHawk Engines, an aircraft engine manufacturer based in Racine, Wisconsin, was looking for a creative way to drive potential new customers to their site, they turned to Starkmedia for help and expertise. After assessing DeltaHawk’s needs and goals, our team provided strategy, design, and development on a marketing automation campaign that captured new prospects …
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Every day, people turn to search engines to get their questions answered, whether it’s asking where the nearest restaurant is or how to optimize their search engine results. As a business owner or marketer, the goal is the same: drive traffic to your website and convert site visitors into customers. The Value of a Blog …
Choosing the right content management system (CMS) is key to creating, managing, and optimizing your customers’ digital experience. Kentico and Adobe Experience Manager are two of the best platforms that are on the market today. When it comes to your company, you should choose the platform that has the features that best fit your needs. …
When it comes to your website, not every visitor is coming to your site for the same reason. Some may be return visitors looking for a specific product, and some may be checking out your website and content for the first time. Content personalization is a marketing technique that accounts for these different types of …
