Struggling to think of new ways to reach customers and grow your business? Advertising on YouTube may be the solution. In this digital age, video content is an extremely valuable resource for getting your business’ name out there and expanding your reach. With YouTube advertising, you are guaranteed to get eyes on your ads and …
Blogging is an underlooked form of marketing that is both inexpensive and extremely effective if utilized properly. Having a blog on your company’s website, and posting to it regularly, can bring your website more visibility online. Here are four reasons why you should consider adding a blog to your website: 1. Blogging Can Improve Your …
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As we near the first anniversary of the European Union’s General Data Protection Regulation (GDPR), we would like to take the time to discuss the GDPR and why it is important for U.S. based businesses to be GDPR compliant, as well as the newly passed California Consumer Privacy Act. While the GDPR originated in the …
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When it comes to boosting customer engagement, there are a number of directions a business can take. Referral marketing has proven to be an increasingly effective way to drive sales and conversions. Referral marketing, also known as word-of-mouth marketing, is when one of your existing customers tells their friends or others about your business. Referral …
Creating events through Google My Business (GMB) enables you to optimize your Business Profile and this can increase attendance at your business’ events. Like all posts on GMB, the events you create can be discovered through Google Search results and Google Maps. By adding events to your Business Profile, you can attract users to your …
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