SEO

How to Handle Google Algorithm Updates

According to Search Engine Journal, the Google search algorithm updates between 500 and 600 times a year, and has made nine significant updates in the last two years. One of the most recent updates, which was unconfirmed by Google, was released earlier this year and generally affected spam websites. These facts might seem benign, but if……

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Dispelling Common SEO Myths

Search engine algorithms, which determine website rankings, change constantly. Between trends, standard methods and best practices, as search evolves, so does search engine optimization. Because of SEO’s constant changes, it is easy to believe almost anything you hear about it. We all want to follow best practices and try new trends for an up to date,……

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Targeting Low Volume, Long Tail Keywords for SEO

Targeting keywords in an effort to help your site rank on search engines is a process that never ends, especially because keywords constantly rise and fall in the rankings. Whenever that happens, you are faced with an entire site filled with changes that need to be made in order to retain high search rankings. There……

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Can Redirects and 404 Errors Harm Your Search Rankings?

When is the last time you did a site crawl for potential problems? It could be something as simple as broken links (404 errors), which are an inevitable part of owning or managing a website.  As common of an occurrence as they can be, redirects and broken links shouldn’t be ignored. The problem with them……

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