Digital Marketing

If Your Emails Don’t Work on Mobile, They Don’t Work.

More than half of email opens happen on mobile, but many brands still treat mobile optimization as a checkbox. That leads to campaigns that load slowly, break visually, or drive traffic to landing pages that aren’t usable on a phone. If your emails aren’t delivering a seamless mobile experience from open to conversion, you’re losing……

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Why Your Marketing Channels Should Work Together (And How to Make It Happen)

Today’s marketers can influence consumer behavior through many channels. Direct, Social, Paid Search, Email, Display, and Organic Search are just a part of the framework that makes up available consumer touch points. This brings tech-savvy marketers closer to the customer than ever before. But there is a problem. Many of us have been led to……

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How To Create Effective Landing Pages

A landing page is built to move someone forward. That might mean filling out a form, downloading a resource, or asking for more information. If the page isn’t clear about what happens next, visitors will leave. At Starkmedia, we design landing pages that do more than look polished. They are built to drive action and……

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Email Marketing and Branding for Mercury Marine

Starkmedia partnered with Mercury Marine to establish brand standards and improve email content delivery across its Mercury Marine, Mercury Racing, and Quicksilver brands. This collaboration focused on defining how content should be presented and delivered, ensuring consistency and professionalism in every customer interaction. A Playbook for Long-Term Success We developed a comprehensive style guide to……

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