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Woodway, USA Launches New Site

This month, Starkmedia client Woodway, USA launched a brand new site, complete with a new Drupal content management system, new designs, and a new content organization structure. Woodway is the world’s largest specialized treadmill manufacturer, with facilities in the United States, Germany and Japan. Woodway came to Starkmedia looking for a site that positioned their……

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Ecommerce Close-Up: Magento and Shopify

A crucial component of your business’s success is your ability to sell online. In order to have a robust online sales operation, you need to have a shopping cart solution that meets your needs. Starkmedia clients have seen great success using several different ecommerce platforms. Here, we will highlight some key features of the two……

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Capitalizing on Multiple Ecommerce Vehicles

It’s no secret that in order to be profitable, you need to make sales. The only way to make sales is to get your products in front of your clients. However, businesses that only utilize one ecommerce vehicle (their own ecommerce sites) could be missing out on valuable traffic and sales conversions. Since many ecommerce……

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Why You Should Offer An Affiliate Marketing Program

Affiliate Marketing is a widely used marketing strategy that gives incentive for influencers to tap into their own networks to market your products or services and drive your sales. At its core, Affiliate Marketing is about the relationship between 3 parties: the advertiser (your business), the publisher (affiliate), and the consumer.

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