Cleco Power Tools
Over its 120 year existence, the Cleco brand has become a global leader in manufacturing assembly solutions including DC electric and pneumatic assembly tools, and pneumatic power motors. Starkmedia partnered with Apex Tool Group, one of the largest manufacturers of professional hand and power tools in the world, to provide strategic, design and development services during the brand consolidation of their Power Tools division.
Utilizing the Drupal CMS for marketing content management and Magento platform for product catalog display and search capabilities, Starkmedia was able to design and develop a seamless user experience. An integration with their PIM system, Stibo STEP, allows for centralized product information management and global scalability. This foundation was leveraged across the entire Power Tools web presence including 3 other brands and the divisional website.
- Site Map and Wireframing
- Responsive Web Design & Development
- Regional & Language Site Development
- Paid Search Strategy Management
- Analytics Insights and Reporting
- SEO Engagement