Starkmedia has been a resident in Milwaukee’s Third Ward since 1996. The company originally began servicing Milwaukee’s film and printing needs, but when president and owner Ken Stark saw an opportunity in the web design industry in 1998, he changed the direction of the company and dove into digital productions. With a solid foundation in [...]
The most common updates posted to one’s social network usually revolve around their own life and/or something they plan on doing. The hyper-usage and gross popularity of Facebook and Twitter also revolves around its users’ ability to write up to the second status updates. Foursquare has taken notice of Facebook and Twitter users’ slight narcissism [...]
Every company wants prominence in Google’s search results. Whether this goal is reflected in carefully placed keywords in title tags, implementing bread crumbs or creative page descriptions, savvy online marketers have found methods of increasing site traffic. Google’s newest feature – targeted towards local results – is a bright yellow price tag icon, denoting an [...]
Facebook wants to make the web more social by allowing you to connect with your Facebook friends and see their recommendations while surfing other websites. Facebook is hoping other sites will implement the “like” button, which enables users to leave a trail of where they have been and what they recommend. Businesses are excited over [...]
The beauty of social media is its versatility and wide range of applicability. Creativity is highly encouraged within the social realm and evidence of it often determines success or failure. Qdoba’s social media efforts focus on “fan” involvement and incorporate creative games, contest, and promotions to meet this goal. Recently, I spoke with Doug Thielen, [...]
Located in the south-central region of Wisconsin, Meriter is one of the state’s largest community hospitals. Utilizing its size and wide variety of health services offered, Meriter’s focus continues to remain on delivering the highest quality health care to their patients. In 2010, Meriter launched their redesigned website – a testament to their commitment towards [...]
Google’s Internet dominance is looming as Google Buzz settles within the market. In my previous post, I share Google’s recent acquisitions which often lead to tools worth adopting. In the case of Buzz, they are jumping into an already hot market-the social web-and are providing evidence against the argument that social media is fleeting. The [...]
The New Year has begun, Christmas trees have been taken down, and resolutions have been made, but it’s hard not to forget the holiday experience. Whether you’re remembering the ball drop as you counted down to the New Year, the glow of Christmas lights, or the taste of sugary treats; it’s these experiences that create [...]
Google is not only a dominant force in the world of search, but they are consistently investing in and developing the newest technologies. Studying their investments can often give insight to future trends in the tech world. Let’s consider past acquisitions: Online Maps through the acquisition of Keyhole in 2004 later renamed to Google Earth [...]
Companies are still utilizing e-mail marketing to enhance their business. Pew Research Center recently reported that more than 90% of adults send and receive e-mail making it the most used online activity. E-mail marketing is effective to announce promotions, broadcast sales, follow up with leads, and publicize events to your customers. Resurrecting E-mail Marketing 4 [...]
Starkmedia is a Certified SiteCore, Endeca, and Adobe Omniture developer.
