Creating An Award Worthy Website

admin — Tue, 21 Jul 2009 19:29:54 +0000

The Emmys are just around the corner reminding us of the importance of excellent performance. Receive accolades for your website’s performance and get on the “best-dressed” list through eye-catching graphics and a client-focused website design. Post your website and see if it could be included among the best-dressed. Competition is fierce in the www world; what will you do to stand out among the rest?

Award Worthy Transformations:
1. Milwaukee Public Television
Before:mptv.org
After:mptv.org

2. Calf-Tel by Hampel Corp.
Before:calftel.com
After:calftel.com

3. Milwaukee Teacher Education Center
Before:mteconline.org
After:mteconline.org

Create a riveting performance during the first take
Creating a pay-per-click campaign allows you to create e-commerce opportunities with increased potential for revenue. Pay-Per-Click campaigns will:
• Offer the ability to create multiple pay per click keywords that will enable your products to appear as different ads depending on the search entry
• Utilize your advertising budget by providing relevant opportunities instead of blowing blockbuster-sized budgets on print campaigns
• Drive specific traffic to your site while enhancing your web presence

Dazzle in your new web designed duds and delight with your RSS effects
If your information is outdated, it will not attract the traffic to create the revenues you desire. Search engines often overlook outdated information; therefore, your site can easily go unnoticed. A new web design will create the ‘special effects’ needed to accomplish award-winning results. A redesign could include:
• Adding video capabilities, podcasts, and RSS feeds to produce current information that provides both resources and education
• Incorporating innovative graphics that will provide a sense of creativity and relevance
• Using Facebook and Twitter components to provide viral opportunities that will reach new clients and build your brand

Don’t leave your audience feelings as though they just watched a big budget flop. Create a website worthy of the highest awards.

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Pay-Per-Click Management Campaign

admin — Sat, 15 Oct 2005 18:26:26 +0000

Pay-per-click search engines are a highly effective way to attract
inexpensive, targeted traffic to your web site.

October 15, 2005

Pay-per-click search engines are a highly effective way to attract inexpensive, targeted traffic to your web site. Pay-per-click is paying for a ranking within a popular search engine. The highest bidder gets the number one position.

Using the search engines, your target prospect comes directly to you. Branding your product, service and/or company name is achieved at a very low cost. With pay-per-click services you only pay when someone clicks on your link. Having your web site located in the first position usually generates a 5% click through rate according to Overture.com. If you generated 200 clicks from one keyword that means 4,000 people actually saw your link and company name. If every click cost $0.10 then you paid just $20 for 4,000 people to see your link, service and company name, in addition to the 200 people who actually visited your site.

Viewers are finding exactly what they are looking for when your targeted keywords are used properly and chosen wisely. In the two images shown you can see where your listing would show up in the popular search engines using a pay-per-click service. Now before you throw all your advertising money into pay-per-click services, we advise doing some research. Without the research, a pay-per-click advertising campaign can quickly become an empty wallet with no return on your investment. We can help with the research. Starkmedia offers Pay-per-click Management Services which include:

Keyword analysis to find most effective use of pay-per-click funds
Creation of unique keyword description
Weekly analysis of keyword rates and positions
Monthly reports detailing account activity

We will set-up the account, manage it and create the best keywords and descriptions for your company’s unique campaign to generate the maximum amount of leads available for your budget. Contact Us

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Starkmedia Blog » Paid Search

Creating An Award Worthy Website

Pay-Per-Click Management Campaign